Research Partners

Ipsos MORI

Part of the Ipsos Group, Ipsos MORI is a leading UK research company with global reach. Ipsos MORI specialises in researching advertising (brand equity and communications); loyalty (customer and employee relationship management); marketing (consumer, retail & shopper and healthcare); MediaCT (media, content and technology), social & political research and reputation research. Ipsos MORI has a long standing relationship with the NRS and has been the research contractor for NRS Print data since 1977, carrying out the fieldwork, data processing and reporting of data. For more information visit www.ipsos.com/mediact

 

RSMB

Providing customised statistical research solutions to the media marketplace. RSMB has unrivalled experience of both traditional and digital audience measurement. In addition RSMB are internationally respected practitioners in the field of data integration. RSMB has worked with the NRS since 2011 when they were commissioned to undertake quarterly fusions of the ‘NRS PADD’ database. For more information visit www.rsmb.co.uk

 

comScore, Inc

A global leader in digital measurement and analytics, comScore delivers insights on consumers’ web, mobile, tablet and video behaviour that enable clients to maximise the value of their digital investments. Digital data from UKOM-approved online audience measurement product, comScore MMX™, has been fused with NRS print data to form NRS PADD. comScore MMX measures PC browsing across the leading newspapers, magazines and online publishers in the UK. For more information visit www.comscore.com