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Data Available

Other Media

In addition to their readership of newspapers and magazines, NRS asks respondents about their consumption of other media:

Television

Weight of viewing channels with advertising:

  • Heavy
  • Medium Heavy
  • Medium
  • Light Medium
  • Light
  • Very Light
  • Never

Also:

  • How often TV adverts are skipped
  • Receive Cable, Satellite and Digital TV
  • Use of Teletext
Radio

Weight of listening to stations with advertising:

  • Heavy
  • Medium Heavy
  • Medium
  • Light Medium
  • Light
  • Never

Plus major BBC and commercial stations listened to in past week.

Cinema

Frequency of visiting cinema:

  • Regularly (once a month or more)
  • Occasionally (Less than once a month but at least twice per year)
  • Infrequently (Once a year)
  • Never
Internet
  • Where the Internet is accessed
  • Method of access
  • Frequency of use
  • Broadband at home
  • etc.
Local directories

Use of Yellow Pages and Thomson Local directories in past 12 months, past 4 weeks and past 7 days.

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